Jen Yip
Jen Yip
Product Strategy Expert

How do you partner with Four Bridges Advisory?
I bring a unique business and operating lens to solving the challenges of our clients.  This has been an exciting and effective complement to the leadership and team development work of Four Bridges.

What are you an expert in?
My expert skills are in Marketing, Operations and Product Management.  My expert methods are in reading the business landscape and lighting a path to lean and agile solutions to overcome challenges or achieve objectives.  Sometimes with a dose of blunt honesty!

What book do you most often recommend?
The Confidence Code by Katty Kay and Claire Shipman and The Art of Racing In The Rain by Garth Stein

What journey led you to your current work?
My career in tech and media took me on an interesting journey, having worked in bootstrapped start-ups, large corporate environments and everything in between.  It was time to take the leap and build my own business, to engage a mix of companies with exciting challenges and enthusiastic teams.  I am fortunate to work with organizations at various stages of maturity who want to take the next step in their business and need help creating a map forward, and executing.

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